Blog

Jun
16
True Blue Media Named 5th Fastest-Growing Privately-Owned Advertising Agency in Texas by Inc. 5000

True Blue Media is pleased to announce that we've been named the 5th Fastest-Growing Privately Owned Advertising Agency in Texas, ranking #62 overall on Inc Magazine's inaugural Inc. 5000 Series, Texas list.


"During these challenging times, it's an honor to be recognized for the support we provide our clients as well as for the hard work and dedication of our team." said Jim Flint, Founder and CEO, True Blue Media Group.


The Inc. 5000 Series, Texas list, is the most prestigious ranking of the fastest-growing Texas-based private companies. Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Texas economy's most dynamic ...


Aug
29
True Blue for TCU

By: Jim Flint

It starts before you know.

“Off the bat, I knew it was fair,” Luken Baker said. “There really wasn’t a doubt.”

Little did fans know that Baker’s clutch home run was launched more than a year earlier.

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A simple email that stated in no True Blue TCUuncertain terms: “Thanks for your interest, but I’ve decided what I’m doing next.” At the time, 30 major league teams and countless colleges were left wondering why.

Now they know.

There was someone who shared what he shared. Not just the talent. Even though there’s plenty. Prodigious home runs and lightening bolt arms make that all too clear.

Baker and his high school friend, D...


Aug
21
Super Powers > Super Heroes

Working with talented associates helps you see things more clearly. I now know that Super Powers are greater than Super Heroes.

Wonder Women, Super Men – all things to everyone. They lean on their powers.

Superman could only leap “tall buildings in a single bound” – key word “single”. One thing at a time, people.

My nostalgic, new favorite Super Hero? The Wonder Twins. Powers activate! Originator of the fist bump some say.

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Distilled down to a finer point, it’s really Super Powers that make Super Heroes, and that’s the transformative part of the Wonder Twins.

Do you have Super Powers? Can you morph into any form of water? Can you transform into any a...


Aug
21
Live Sports Media Playing With A House of Cards

The Roman Empire brought order to western Europe for 1,000 years. It was a good run. In the end, Vandals and Barbarians took over. No literally – the Vandals and Barbarians.

The other driver? Economics. Rome’s geographical expansion drove unreasonable expenditures for defense against developing powers at the edges of the empire.

Which brings us to today’s media environment.

We’re watching the beginning of a dramatic change with live sports programming. The initial expansion is complete and too much money is being spent on developing digital super powers at the edges of the empire.

Thanks to time shifting, binge watching, and companies like Netflix who deliver superstar pr...